Product Vision Meets Human Transformation

I help founders, executives, and teams unlock breakthrough growth — in their products, their leadership, and themselves.

What I Do

Product Leadership

From vision to execution, I partner with executives and teams to turn big ideas into high-performing products. My focus: strategy, alignment, and results that last.

Inner Transformation

Because great products come from great people. I integrate leadership coaching, mindfulness, and retreats to help you and your team show up with clarity, resilience, and purpose.

Two Ways to Work Together

1. Fractional & Advisory Product Leadership

For founders, executives, and growth-stage companies who need senior-level product leadership without a full-time hire. I help clarify vision, prioritize roadmaps, align teams, and accelerate product-market fit.

2. Leadership & Team Transformation Coaching

For executives and leadership teams ready to elevate performance and culture. I blend strategic coaching with practical frameworks to build trust, improve decision-making, and unlock each leader’s full capacity.

My Approach

The Blend That Works

I’ve led digital transformations at Fortune 500s and startups alike — and I’ve seen how burnout, politics, and misalignment derail even the best strategies.

My approach blends product excellence with inner clarity, creating leaders and teams who can sustain high performance without sacrificing well-being.

Work With Me

From boardroom strategy to mountain retreats, I help leaders and teams build products that perform — and people who thrive.

I combine decades of product leadership with deep inner work practices to spark clarity, connection, and results. Whether it’s a high-stakes launch, a leadership reset, or a transformative offsite, we’ll create the space — and the momentum — for what’s next.

About Me

I’m Travis McElfresh — a seasoned product leader, startup advisor, and executive coach.

For over 25 years, I’ve led digital transformation across eight industries, scaling ideas from concept to multi-million-dollar outcomes. I’ve also spent two decades studying and teaching practices that fuel resilience, creativity, and self-awareness.

That combination — hard-won business expertise + deep human insight — allows me to help my clients grow in ways that are sustainable, scalable, and aligned.